You Are the Asset: Stop Waiting for Permission and Start Moving Like a CEO

#335: In this months solo episode I'm kicking off our series for the month of March, The Business of You , by having a very real conversation about what it actually means to be the CEO of your life. I’m getting candid on where I actually am in my business right now — the uncomfortable questions I’m sitting with, the pressure of building something meaningful in a world that only seems to reward numbers, and what it feels like when your vision refuses to fit into a neat little content box. This episode is about identifying your real assets, cutting your liabilities, reclaiming your agency, and making CEO-level decisions for your life. Even when you’re still in the messy middle and don’t have it all figured out. Let’s build the business of you intentionally and strategically. This episode is for you if… You’ve been building something quietly and you’re wondering if it’s enough. You feel the tension between staying authentic and doing what “works.” You know you’re capable of more, but you’ve been waiting to be chosen instead of deciding to choose yourself. You’re tired of being valuable to everyone else but unclear on how to value yourself. You’ve been focused on what you don’t have instead of learning how to leverage the cards you do have. You want to stop moving like an employee in your own life and start thinking strategically about your assets, your liabilities, and your equity. You’re ready to make at least one CEO-level decision this month. One that protects your peace, raises your standards, and moves you closer to your long-term vision. Keep in Touch with Les: Use code LES50 for $50 off of Botox at Peachy Ready to apply what you hear? Subscribe to the She’s So Lucky Newsletter to get weekly episode guides and journal prompts: https://shessolucky.kit.com/newsletter Follow Les on IG @lesalfred Follow She’s So Lucky on IG @shessoluckypod Follow Les on TikTok Follow She’s So Lucky on TikTok Visit our website at shessoluckypodcast.com Sponsors: Osea: Give your skin a rest with clean, clinically tested skincare from OSEA. Get 10% off your first order site wide with code BBG at OSEAMalibu.com . ButcherBox: As an exclusive offer, new listeners can get their choice between organic ground beef, chicken breast or ground turkey in every box for a year, PLUS $20 off when you go to butcherbox.com/lucky . Rula: This year, make one change you can actually stick with. Visit Rula.com/lucky to get started with mental health care that’s actually built to last. #rulapod RW Knudsen: With R.W. Knudsen, krush 100% of your day. Morning, afternoon, evening and all the moments in between — with 100% juice and no added sugar. Pick up a bottle at your local grocery store today. Nuuly: Upgrade your wardrobe by subscribing to Nuuly. Nuuly is an incredible value at $98 for any 6 styles, and right now you can get $28 off your first month when you sign up at nuuly.com and enter code LUCKY at checkout. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Produced by Dear Media See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .